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Marketing Services Sun City West AZ

This page provides relevant content and local businesses that can help with your search for information on Marketing Services. You will find informative articles about Marketing Services, including "Marketing your Mobile Home Park". Below you will also find local businesses that may provide the products or services you are looking for. Please scroll down to find the local resources in Sun City West, AZ that can help answer your questions about Marketing Services.

WebMastersNow.com
(623) 825-1674
Connie Stover
Surprise, AZ
 
Y-Desygn
(602) 574-7714
8190 West Deer
Peoria, AZ
 
American Direct
(623) 876-8666
8805 W Union Hills Dr
Peoria, AZ

Data Provided by:
AskBizDex Referral Services
(623) 205-6996
18557 West Turquoise
Peoria, AZ
 
Arrow Awards, LLC
(623) 979-9200
8411 W. Thunderbird
Peoria, AZ
 
Addart
(623) 243-6754
12000 West
Peoria, AZ
 
SendOutCards
(480) 600-6237
7129 W. Camino De Oro
Peoria, AZ
 
Sisel International
(480) 226-8187
22022 N. 78th Ave.
Peoria, AZ
 
Movie Biz AZ, LLC
(480) 200-2019
6731 W. Aster Dr.
Peoria, AZ
 
Neighborhood Welcome
(602) 803-2904
5311 W. El Cortez
Peoria, AZ
 
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Marketing your Mobile Home Park



Marketing your Mobile Home Park
Fri 04/25/08 02:31:51 pm
by Dave Reynolds

When I am looking to market my mobile home park whether it be to potential residents to bring their homes in or to sell homes in the park, I believe that the first contact with the potential customer is key.  This first contact may be via a telephone call to your office, a drive-by by the potential resident, or in many cases could be a referral from a current resident or some other local business (chamber of commerce, dealer, broker, etc). 

Let's face it, if you or your manager is rude when they call in, they probably will call the next park.  If they drive in and the roads are in bad shape, the sign is falling down, or there are dangerous dogs running around, they probably will turn around and look for the next park.  And the same holds true with referrals from your current customers.  If you current customers don't like living there they will bad mouth you all over town and never refer their friends and relatives to move in.  Continuing on to other local businesses that would otherwise refer your community to potential residents, you don't stand a chance if you have a bad reputation.

So I think the best form of marketing is to build your credibility in your town, keep your current residents happy, and make sure that those potential customers have a good first impression whether it be a phone call or a drive-by.

 Before you ever spend one penny on a newspaper ad, a flyer a the local dealer, or some type of direct mailing to apartment complexes, you should make sure that you have everything in place to attract good residents once they respond.  Here is my top 5 list of things you need to do first:

  1. Focus on the entrance to the park:  A nice sign that says "Welcome to ___________ Mobile Home Community".  Also plant some bushes or trees near the entrance and keep the grass mowed and trimmed nicely.

  2. Roads:  Your roads don't have to paved and have curb and gutters, but they do have to be passable.  If there are large potholes, patch them immediately.  If they need graded, grade them.  Before a potential resident ever gets out of the car they will see your entrance and drive on the roads.  Make that a good experience.

  3. Park Office:  with the park office you want to make sure that it looks inviting.  I have been to many an office that is not properly marked with "Welcome" or some other inviting remark.  Instead it says something like, "if your rent is not paid by the 5th it is late" or "take your excuses somewhere else".  Is that any way to greet a potential resident?

  4. Park Office again:  I have also been to many parks that as you are walking up to the office you are greeted by a fence with a dog inside and you have to decide whether to enter or not.  Other times you knock on the door and ...

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