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Mobile Home Marketing Essex Junction VT

This page provides useful content and local businesses that can help with your search for Mobile Home Marketing. You will find helpful, informative articles about Mobile Home Marketing, including "How to Get Your Message in Front of Community Owners". You will also find local businesses that provide the products or services that you are looking for. Please scroll down to find the local resources in Essex Junction, VT that will answer all of your questions about Mobile Home Marketing.

Marketing Partners, Inc.
(802) 864-6710
176 Battery St
Burlington, VT
 
Sustainable Insights
(802) 482-3500
208 Orchard Commons Road
Hinesburg, VT
 
Hayes Group
(802) 864-7868
Williston, VT
 
Marketing Partners
(802) 864-6710
Burlington, VT
 
PDI Creative Communication
(802) 658-4207
Burlington, VT
 
Asgood & Better
(802) 735-5527
78 Drew Street
Burlington, VT
 
Earthlogic
(802) 899-5510
Essex, VT
 
Lundy Keetle + Company
(802) 863-5313
Burlington, VT
 
Brandthropology
(802) 862-2400
Burlington, VT
 
MGB Designs
(802) 598-5967
Burlington, VT
 

How to Get Your Message in Front of Community Owners



How to Get Your Message in Front of Community Owners
Tue 08/09/05 11:31:15 am
by George Allen

Have something new or important to show or tell the owners/operators of 50,000 land - lease communities (nee manufactured home communities) across the U.S.and Canada? Well, here's how to do it….

 

         

Every month of the year, individuals and company representatives ask how to best communicate their unique message to folk who own and manage our unique income - producing property type. Sort of messages? Some have land - lease communities to sell or are 'on the hunt' to acquire more. Others have products and services to market, e.g. water submetering and RBC (read, bill & collection) systems, property coverage and homeowner insurance sales programs. Still others want to lend money to finance new and resale home or land - lease community transactions.

         

So, how many effective ways are there to get said messages out to decision - makers involved in manufactured housing and land - lease community development, investment and management? More than a half dozen!

                  

PRESS RELEASES & ADVERTISING

     

New to the manufactured housing business? Have a new product or service to offer? Announce your debut with well - written press releases (an art in itself) distributed to as many appropriate trade publications and state, provincial and national trade associations as possible! Appropriate? Targeting land - lease community folk? Then the Manufactured Home Merchandiser, Journal, and Modern Home magazines, and Allen Letter are your best bets. Not much point in directing real estate investment news to Automated Builder unless you're distributing new factory - built housing - related OEM (original equipment manufacturer) product. Then you'd want to contact the folk at Building System News too. If you decide one or another - or all the publications, are worthy of press releases, contact them and request advertising rate sheets as well. Then, compare distribution/circulation (there is a difference) and 'ad $ cost/thousand subscribers', by referring to the annual CPM Report available free @ (877)MFD-HSNG or 633-4764.

         

Also send press releases to national (they're two in the U.S.,  three in Canada∗) and state or provincial 'manufactured housing' trade associations. The caution here is to ascertain whether the state/province associations in question are manufacturer/retailer and/or land - lease community oriented. Seriously; there are distinct industry segment differences. Generally a waste of time sending land -...

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